The Los Angeles designer brings the Umbro brand’s football heritage together with the style and culture of Southeast LA

LOS ANGELES, Oct. 2, 2026 /PRNewswire/ — Drawing from the Umbro brand’s English football heritage and Steven Mena’s Los Angeles upbringing, WSS today announced Umbro x Steven Mena x WSS, an exclusive collection connecting two fútbol cultures through a Southeast Los Angeles point of view.

Experience the full interactive Multichannel News Release here: https://www.multivu.com/wss/9420051-en-umbro-steven-mena-wss-connect-futbol-cultures-exclusive-collection

Born from Los Angeles culture and the rituals that bring communities together, the collection explores what happens when blokecore meets barrio and the pitch meets the block. Designed, directed and produced by Mena, the 23-piece lineup reimagines classic fútbol style across jerseys, polos, denim, jackets, windbreakers and hoodies, priced from $45 to $120.

“When I was designing this collection, I kept thinking about myself as a kid going into WSS and what I would’ve been excited to find there,” said Mena. “I wanted to take Umbro’s football heritage and put my own LA perspective into it. There’s a lot of shared pride in your neighborhood, your team and how you dress. For my first collection under my own name, getting to bring those worlds together at a place I grew up shopping at makes it especially meaningful.”

“Steven has built a creative legacy by bringing the voice and style of Los Angeles to a wider audience,” said Blanca Gonzalez, SVP and General Manager of WSS. “Together with Umbro, a brand with more than a century of football heritage, we’re proud to amplify his vision and give our passionate fútbol fans a collection that connects the history of the game with how our communities live it today—through sport, style and culture.”

The collection will launch online at www.shopwss.com on Sunday, Oct. 4, with availability at all WSS stores beginning Oct. 7.

Blokecore meets barrio. The pitch meets the block. The exclusive Umbro x Steven Mena x WSS collection drops online at shopwss.com Oct. 4 and in all WSS stores Oct. 7. Football heritage meets LA style. #Umbro #StevenMena #WSS

About Steven Mena
Steven Mena is a Los Angeles-based designer, creative director and storyteller and the founder and creative director of independent streetwear label MENACE, which he founded in 2013. Raised in Southeast Los Angeles by a Nicaraguan father and Salvadoran mother, Mena’s work draws from family, Latino identity, working-class culture and the city that raised him. His work has included collaborations with adidas. DC, MLS and LA Galaxy, with storytelling extending across apparel, footwear and film.

About Umbro
Since 1924, the Umbro brand has been creating classic styles that can be loved forever. Fusing heritage with trend, and the sports arena with the street, we create looks truly rooted in our sporting DNA.

About WSS
Founded in 1984 and headquartered in Los Angeles, WSS is a value-driven retailer. WSS operates 98 stores across California, Texas, Arizona and Nevada, serving communities through its neighborhood stores and online at shopwss.com. WSS offers affordable prices and trusted brands including adidas, Nike, Jordan, PUMA, New Balance and Vans. Follow @shopwss on Instagram.

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SOURCE WSS